Why we write
Hi 👋 We’re Sealzi. We build software that tries not to take more than it needs — a password manager, a voice assistant, a few smaller things — and this is where we write about how that actually goes.
Every company says it respects you. The difference shows up in unglamorous places: what gets collected, what gets kept, what gets measured, and what somebody decided to leave alone. Those calls get made months before anyone sees the product, usually in a meeting nobody ever writes about. So we write about them here.
What you’ll find here
Notes from the workbench. Why we built something one way instead of another. What we got wrong. Every so often, a feature we killed because it only worked if we watched you use it.
Sometimes that’s a close look at one of our products. Sometimes it’s stepping back to ask what any of this is for.
The best privacy feature is the data you never handed over in the first place.
What we actually believe
- People before numbers 👥 — Your attention isn’t ours to grow. If something only works because it keeps pulling you back, it isn’t working.
- Private by default 🔒 — If you have to go hunting through settings for it, we already made the choice for you, and we made the wrong one.
- Plain words 💬 — If we can’t explain how something works in a sentence, that’s a problem with the thing, not with the sentence.
- Useful, then gone 🚪 — Good software does its job and gets out of the way. We’re not trying to become part of your day.
Why bother
We’re up against companies with more people, more money, and a much easier business model — selling what they know about you pays better than not knowing it 🤷 We’d rather build the other thing, and show our work while we’re doing it.